Low effort suggestions to improve player count:
1) Increase GWAMM to 8 ranks (40 Max titles), at which point you get some unique emote.
(these are 38 easy titles that everyone can get)
2) Add 5 non-pvp titles to be able to hit GWAMM 8 without PVP, each tracking completion of an elite area in HM: DOA, Sorrows Furnace, Slavers, Underworld, FOW
(make ranks in each 1/10/25/50/100/200/350/500/750/1000)
3) Remove pvp titles (these are unattainable unless you bot)
4) Introduce a hard control against botting - IP ban once detected, to motivate non-botting players to grind content (a normal player currently has zero chance of even competing with a bot when it comes to gold/ecto/arms). Max one account per IP/location.
5) Make in-store features somehow obtainable in game (i.e. additional storage panes/bonus mission pack/mercenary slots). Somehow as a 1% drop from above dungeons, or maybe even as a reward for hitting max 40 titles).
6) Reduce Favor to 10 titles from 20 - The reduced playerbase means that we get favor 1-2 per day, this would be helpful.
This game is dead because players who are aware of botting know they have 0 motivation to grind for anything. Anyone returning to the game plays it for several months, re-runs DOA/UW/Dungeons/some quests a few times, then quits. One of the reasons Runescape is so popular, as an example, is because it takes like 20 years to max grind all skills to 99 and then you flex on people. GW 1 has lost this element (and people who bot can pay xxxx a to finish all titles fast regardless).
This game has such insane potential - the addition of the anniversary weapon drops literally boosted monthly player usage from 2k/mth to 12k/mth (6x). I would personally be happy to pay a monthly fee for a proper reboot.