I returned to GW just before last year's anniversary for the first time in several years, and this year's event has brought me back again after a few month's of inactivity.
Both times I found the spark to set some new goals and start playing again. Last year I went from a single PvE char to 3 with all content finished! Also created a perma-pre char and achieved LdoA, Ironman playthroughs for Prophecies (War, no deaths!), Factions (Ranger) and Nightfall (Para).
This year I'm working on maxing Canthan Vanquisher & Cartographer for my Mesmer, as I realised I wasn't too far off. I've also decided to start an Ele, as I need a fresh playthrough without the temptation to use mercs for everything.
Whether you have just come back to the game or have always been playing, what goals are you working towards?